ABOUT CHEDRAUI
This material references Disclosures 102-1, 102-2, 102-3, 102-5, 102-6 and 102-16 of GRI 102: General Disclosures 2016
Grupo Comercial Chedraui, S.A.B. de C.V., commercially known as Chedraui, is a leading company in the Food Retail sector, in which it participates, through multiple formats, with its divisions in Mexico and the United States. In addition to its retail operation, the Company has a Real Estate division to operate shopping centers.
In Mexico, Chedraui's presence spans 25 states through four store formats: Tienda Chedraui, Super Chedraui, Super Che, and Supercito, as well as the “Selecto” concept, which offers products aimed at a public with greater purchasing power. In this way, the Company serves segments of the population through multiple formats ranging from hypermarkets to proximity stores.
In the United States, through its El Super and Fiesta Mart stores, the Company serves the needs of the Hispanic market and Mexican-American communities in the states of California, Nevada, Arizona, New Mexico, and Texas. Here it is important to note that, thanks to the efforts made since its acquisition in 2018, the Company has been able to successfully integrate Fiesta Mart (one of the leading niche food retail chains in this country, with a strong presence in Texas) into the "Chedraui Culture".
Finally, the Real Estate division is responsible for the management of the Company's owned and leased properties and the gross leasable area, the planning of new stores as well as of the building and remodeling of stores in Mexico.
CHEDRAUI VALUES
HISTORY
CHEDRAUI EXPERIENCE
This material references Disclosures 102-2, 102-4, 102-6 and 102-7 of GRI 102: General
Disclosures 2016
Chedraui’s strategy is grounded on 3 pillars that set it apart from other competitors and allow
it to provide comprehensive and satisfying experience for all its customers:
Lowest Price:
Chedraui constantly monitors the market at its competitors’ stores, both centrally and locally, and adjusts its prices based on its findings, thereby ensuring that it is the best option for its customers.
The Best Store by Store Assortment:
A permanent analysis of the products available in each store is carried out in order to gradually adapt the offer of each branch to satisfy the preferences of the customers who visit them, according to the region and the socioeconomic segment to which they belong. As a result, the smallest formats offer an average of 2,000 stock-keeping units (SKUs); while the largest offers approximately 86,000 SKUs.
Optimal Shopping Experience:
Chedraui ensures that each and every one of its facilities comply with the strictest hygiene and sanitation standards, which were reinforced in the wake of the COVID-19 pandemic, while continuing to offer a pleasant and top-notch shopping experience through adequate lighting and signposting of its branches, along with ample parking areas.